raycast.com homepage teardown: 70/100

Landing page examples › Dev tool › raycast.com

The hero "Your shortcut to everything." is a slogan that never says who Raycast is for or what result you get, so the page relies on a single Download button to do the persuading.

We ran raycast.com through PageCritic's landing page audit. It scored 70/100, #4 of the 9 developer tool landing page examples we scored (average 69) and #33 of all 79 homepages in our ranked list. Its strongest area is CTA (93), and its weakest is Value prop (27).

Audited on 2026-10-24 from desktop and mobile screenshots plus the page's HTML. The scores are an AI's opinion of conversion best practices, not measured conversion rates, and raycast.com didn't ask for this review. The page may have changed since.

raycast.com on desktop, as the audit saw it

Scores

Overall70 avg 69

Clarity35 avg 46

Value prop27 avg 53

CTA93 avg 73

Trust87 avg 87

Design90 avg 67

Mobile93 avg 86

Speed & SEO90 avg 87

Bar: raycast.com. Tick: the Dev tool average.

Top 3 issues, with fixes

1. No audience named in the hero

The headline and subheadline never say who the launcher is for, so a visitor cannot tell within seconds whether this is for a developer, a designer or a general office worker.

Fix: Name the audience in the subheadline, e.g. replace "A collection of powerful productivity tools all within an extendable launcher." with "The launcher for Mac developers and designers who live in their keyboard." (adjust to the real core user).

2. Headline is a slogan, not a result

"Your shortcut to everything." is a tagline; it promises vague convenience rather than a measurable outcome a visitor would pay for.

Fix: Lead with an outcome: e.g. "Find, launch and do anything on your Mac in a keystroke." and keep the current line as brand tagline elsewhere.

3. No specific benefit in the first screen

Nothing on screen quantifies or concretizes the gain, so the reason to download is abstract.

Fix: Add a concrete benefit to the subheadline, such as the clipboard history or window management examples already on the page, e.g. "Launch apps, search files, manage windows and recall your clipboard without touching the mouse."

What the raycast.com homepage does well

The headline "Your shortcut to everything." is short (4 words) and set at 64 px, so it is the clear first thing read on desktop.
A primary download button is visible in the first screen on desktop, and the top-right nav repeats it as a second entry point.
Social proof comes early with named creators and engineers such as Guillermo Rauch (Vercel) and Marques Brownlee, which lends credibility to a developer-heavy audience.

See the full free report for raycast.com, with the desktop and mobile screenshots we judged →

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