hevyapp.com homepage teardown: 73/100

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The headline "Log Workouts / Get Stronger / Stay Motivated" names features and slogans, while the only concrete promise is buried as "The #1 workout tracker", so visitors never learn what they gain.

We ran www.hevyapp.com through PageCritic's landing page audit. It scored 73/100, #2 of the 10 app landing page examples we scored (average 62) and #27 of all 79 homepages in our ranked list. Its strongest area is Trust (100), and its weakest is Value prop (40).

Audited on 2026-10-24 from desktop and mobile screenshots plus the page's HTML. The scores are an AI's opinion of conversion best practices, not measured conversion rates, and hevyapp.com didn't ask for this review. The page may have changed since.

hevyapp.com on desktop, as the audit saw it

Scores

Overall73 avg 62

Clarity70 avg 46

Value prop40 avg 43

CTA67 avg 47

Trust100 avg 70

Design80 avg 73

Mobile80 avg 86

Speed & SEO80 avg 82

Bar: hevyapp.com. Tick: the App average.

Top 3 issues, with fixes

1. No clear value proposition above the fold

The only claim near the buttons is "The #1 workout tracker. Loved by 17+ million athletes.", which describes the app's popularity, not what the athlete gets. A visitor can't tell why Hevy beats a notes app in the first few seconds.

Fix: Replace the generic tagline with an outcome, e.g. "Know exactly what to lift next time" or "See every workout you've improved on", and keep the 17 million figure as proof underneath.

2. Store buttons don't say what you get

The App Store and Google Play badges only name the store. Nothing says the user will start logging a workout, so the click feels like an install commitment with no stated payoff.

Fix: Add a short line above or beside the badges such as "Start your first free workout in 60 seconds", or give the header button a label like "Start logging free" instead of "Sign Up".

3. Audience not named

"Hevy is a free workout tracker for iOS and Android" doesn't say who it's for. Lifters, bodybuilders, beginners and powerlifters all read it the same way, so the fit check is weak.

Fix: Name the audience in the subheadline, e.g. "Hevy is the free workout logger for lifters who want to track every set, rep and personal record."

What the hevyapp.com homepage does well

The subheadline "Hevy is a free workout tracker for iOS and Android" states what the product is in one line.
The store badges sit right under the subheadline, so a download action is visible on the first screen on both desktop and phone.
The rating line "4.9 App Store & 4.9 Google Play (630,000+ ratings)" with the avatar stack gives strong proof close to the buttons.

See the full free report for hevyapp.com, with the desktop and mobile screenshots we judged →

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